In an era of increasing concern for environmental issues, the gaming industry is no longer detached from this global movement. On the contrary, video games are transforming into a powerful and effective tool for spreading environmental awareness and inspiring players to take positive action. In this article, we explore how games contribute to saving the planet, through industry initiatives and games that carry meaningful environmental messages.

Industry Initiatives: Playing for the Planet
The focus on the environment is no longer limited to players but has extended to major players in the gaming industry. One of the most prominent initiatives in this field is the Playing for the Planet Alliance, launched by the United Nations in 2019. This alliance includes industry giants such as Sony, Microsoft, and Tencent, who have pledged to reduce their carbon footprint and integrate "green themes" into their games.
"We believe that games can be a force for social change, and we are delighted to see the industry coming together to address the climate crisis." - Sam Barratt, Chief of Youth, Education and Advocacy at the UN Environment Programme.
Through initiatives like the Green Game Jam, developers are encouraged to create in-game events focused on the environment, helping to educate millions of players worldwide.
Games with a Message: Inspiring Examples
Beyond major initiatives, there are many games specifically designed to promote environmental awareness. Here are some notable examples:
Game | Developer | Concept | Environmental Impact |
Alba: A Wildlife Adventure | ustwo games | A young girl saves a Mediterranean island from pollution | A real tree is planted for every download of the game |
Terra Nil | Free Lives | Rehabilitating barren wastelands and transforming them into thriving ecosystems | Shifting the player's perspective from exploitation to restoration |
Eco | Strange Loop Games | Building a civilization while maintaining the balance of the ecosystem | Teaching players the consequences of their actions on the environment |

Impact on Players: From the Virtual World to Reality
Some may wonder about the effectiveness of these games in bringing about real change. Studies indicate that games can have a significant impact on player behavior. A study by the United Nations Development Programme showed that 79% of players who participated in games with environmental content made at least one change in their daily behavior to be more environmentally friendly.
The interactive and immersive nature of games makes them an ideal medium for simplifying complex environmental concepts and presenting them in an engaging and impactful way. When players see with their own eyes how pollution affects their virtual world, they become more aware of the importance of protecting their real world.

Conclusion
Games are no longer just a means of entertainment, but have become a powerful platform for education and social change. Through ambitious initiatives and innovative games, the gaming industry is proving that it can be a key ally in the fight for our planet. It is an open invitation for players and developers alike to be part of the solution, and to use their passion for games to make a real difference in the world.